This site is elegant, easy to navigate, and stands out from the crowd. Navigation menus are usually positioned at the top of a page or in a column on the left-hand side. This site directs focus to its content above all else by placing navigation in the lower left-hand corner of the screen. This is not a bad decision because the purpose of the site is to show off the creative work, not for users to navigate through a bunch of information. Hello Monday takes a simple but unique approach to emphasize the artist's work. The introductory slide show is really neat because of the large scale at which the products/designs are shown as well as the animated transitions between projects. It's almost like you're at the store picking up all these products off of the shelf. You should be sure to check out the design agency's (Hello Monday) website as well– it's really fun and clever–not to mention, they've produced a ton of great stuff.
source: communication arts webpick of the day 10.11.10
site address: http://www.marcatlan.com/#/branding
project design and development: Hello Monday









